Other models:
Over the past few years the term "future mapping" has been adopted by a number of organisations with a different meaning.
The Future Mapping company sells wall charts of geographical maps in artistic colours.
The UK Governments Improvement and Development agency have 'borrowed' Eddie Obeng's Sticky Steps process, renamed it Future Mapping and published it on their website. http://www.idea.gov.uk/idk/core/page.do?pageId=8473775
NerveWire have attempted to re-brand the standard scenario planning process as future mapping.
FutureMapping.co.uk sells performance coaching under the term future mapping.
The World Economic Forum Young Global Leaders 2007 used Future Mapping as a catchy title for their report on global trends.
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